February 2010 Auto Sales - Ford Tops GM Last Month, Toyota Falls

Ford, including Lincoln, Mercury and Volvo brands, sold 142,285 vehicles in February, a 43.1 percent sales increase in February a year ago. Among brands, Ford sales were up 46 percent, Lincoln sales were up 19 percent, Mercury sales were up 24 percent, Volvo sales jumped 38 percent. Year-to-date through February, Ford, Lincoln, Mercury and Volvo sales totaled 258,819, up 34.2 percent versus a year ago. Volvo February sales of 4,641 for a two month total of 8,769, up 39.9 percent over 2009. In February, Ford sales to retail customers were 28 percent higher versus a year ago, and sales to fleet customers were up 74 percent.

General Motors' Chevrolet, Buick, GMC and Cadillac dealers in the U.S. reported February 2010 sales of 138,849, up a combined 32 percent compared to February 2009. Sales of brands being phased out, Hummer, Pontiac, Saab and Saturn, amounted to just 3,102 vehicles bringing the total to 141,951. Retail sales for GM’s four brands were up 7 percent for the month. Year-to-date GM has sold 288,776 vehicles, a 12.6 percent gain over the first two months of 2009.

Toyota Motor Sales, U.S.A., reported February sales of 100,027 vehicles, down 8.7 percent from the year-ago month.The Toyota Division posted February sales of 86,240 units, a decrease of 10.6 percent from the same period last year. The Lexus Division reported February sales of 13,787 units, an increase of 5.2 percent over the year-ago month. Year-to-date, Toyota has sold 198,823 vehicles, a drop of  8.7 percent from the first two months of 2009.

Chrysler Group LLC reported total U.S. sales for February of 84,449 units, a slight increase versus the same time period last year (84,050 units). Year-to-date Chrysler has sold 141,592 vehicles, a 3 percent decline from 2009.

American Honda posted February sales of 80,671, an increase of 12.7 percent when compared to February 2009. American Honda year-to-date sales of 148,150 is an increase of 8.2 percent.

Nissan North America reported February 2010 sales of 70,189, an increase of 29.4 percent, compared with February 2009.  Nissan Division sales rose 31.9 percent for the month, while sales of Infiniti vehicles were 10.7 percent higher than a year before. Nissan year-to-date sales are 132,761, up 22.8 percent over 2009.

Hyundai Motor America February sales of 34,004 was up 11 percent versus February 2009. This marks the fourteenth consecutive month of year-over-year retail market share gains for Hyundai. For the first two months of 2010 Hyundai has sold 64,507 vehicles, up 17 percent.

Kia Motors America reported its best February sales ever of 24,052 units, a 9-percent increase over the same period last year and 2.3-percent over the previous February sales record of 23,512 set in 2007. Year-to-date Kia has sold 46,174 vehicles, up 4.5 percent.

Volkswagen of America reported February 2010 sales of 18,116, a 32.6 percent increase over February 2009. 2010 year-to-date sales of 36,135 is up 36.9 percent over the same period of 2009. Separately Audi had February U.S. sales of  6,216, a 33.6 percent rise from a year earlier. Through the first two months of 2010, Audi sales are 12,726 cars a 35.7 percent jump over the same period in 2009. Audi February U.S. sales of  6,216 sales was a 33.6 percent rise from a year earlier. Through the first two months of 2010, Audi sales are 12,726 cars a 35.7 percent jump over the same period in 2009.

Daimler reported U.S. sales of 15,827 Mercedes-Benz and smart vehicles. Mercedes-Benz USA reported February sales of 15,385 vehicles, an 8.4 percent improvement over February 2009. On a year-to-date basis, the company sold 30,543 new vehicles, up 24% when compared to the same time last year.

BMW Group in the U.S. (BMW and MINI combined) sold 17,971 vehicles in February, a 13.7 percent increase compared to the same month in 2009.  Both the BMW and MINI brands improved performance with BMW reporting a sales increase of 16.3 percent to 15,100 units and MINI a 1.6 percent increase to 2,871 vehicles. In the first two months of 2010, BMW has sold 33,381, a 10.8 percent rise over 2009.

Subaru of America sold 18,098 units in February, a 38-percent sales increase over February 2009, resulting in a February sales record. Year-to-date sales increased 33-percent with 33,710 units sold versus 25,282 units sold over the same period last year.

Mazda North American Operations reported February 2010 sales of 17,054, an increase of 4.0 percent versus February 2009. Year-to-date, Mazda sales are 32,748, up 2.9 percent.

Mitsubishi Motors North America February 2010 sales of 4,019 was a 10.4 percent drop from February 2009 sales. In the first two months of this year, Mitsubishi sales are 8,189, down 11.1 percent versus 2009.

American Suzuki February sales were 1,375, a 61 percent tumble from the same month in 2009 and year-to-date sales are 3,415, down 52 percent from last year.

Sales will be updated as manufacturers report.