The all-new BMW 7 Series, in its sixth generation, is driven hard in the film “Mission: Impossible – Rogue Nation,” from Paramount Pictures and Skydance, now in theaters. BMW previously partnered with Paramount on 2011’s “Mission: Impossible – Ghost Protocol.” BMW of North America has a series of “Mission to Drive” marketing initiatives around the film including television, radio and digital advertising. The all-new BMW 7 Series features the world’s first Gesture Control. Pre-selected hand movements in the vicinity of the center console allow the driver to adjust the audio volume control and accept or reject incoming phone calls, among other functions. Mission: Impossible – Rogue Nation topped the box office in its debut weekend bringing in $55.52 million.
