Audi R8 In 68th Annual Emmy Awards TV Commercial

Audi of America returns for the sixth consecutive year as the official automotive sponsor and vehicle provider for the Television Academy for the 68th Annual Emmy® Awards. The 2017 Audi R8, with either a 540 horsepower V10 engine or a 610 horsepower V10 plus engine, stars in a new commercial called “Desolation”. The 2017 Audi R8 features Audi Virtual Cockpit, which replaces the classic instrument panel, Audi connect® with 4G LTE connectivity and available Google Earth™ satellite maps. The spot will also air multiple times during the Emmy Awards telecast on Sunday, Sept. 18. “Desolation” was created by Venables Bell & Partners.

2017 Audi R8 Offering More Horsepower Coming This Spring

The 2017 Audi R8 is powered by either a 540 horsepower  5.2L V10 engine, an increase of 15 horsepower from the previous R8 model, or a 610 horsepower R8 V10 Plus, an increase of 60 horsepower over its predecessor. The Audi R8 and R8 LMS racecar were co-developed and share approximately 50 percent of the same parts, including the V10 engine. The 2017 R8 will be on display at the Los Angeles Auto Show Nov. 20 - 29 and goes on sale in the Spring of 2016.